Property Assistant UK

MARKETING– HOW WE DO IT AND WHAT WE DO

Our ethos is that selling homes isn’t just about property, it’s about people. And when it comes to marketing that means presenting your home in a way that let’s potential buyers fall in love with it easily.

Homes are emotional things.

Which is why a few hastily snapped pictures from bog-standard angles, some cliched text and a perfunctory upload to the most obvious listing websites isn’t what your home deserves.

All our marketing materials for your property will be bespoke, with a lot of careful thought put in to every step. Your home is unique and the way we market it needs to be as well.

We don’t cut corners - from the professional photographer we use to capture twenty-two high quality images of your house at its best, to the floorplans drawn by experts to provide the easiest way for buyers to visualise the space and structure of a home.

A beautiful, professionally-printed brochure will be produced to showcase your house with maximum emotional impact. Skilfully written text will accompany your images, guiding buyers on a journey through your home and providing everything they need to make an informed decision.

Scientific research shows that our brains react more strongly to hard copy printed material – we enjoy it more, feel more positively about it and remember it more easilythan digital. So all of our marketing is targeted to help potential buyers experience a powerful and positive emotional reaction to your property.

It also goes without saying that we list your home on every major property selling website. And we work hard to maintain an engaged and growing social media audience to make sure your home will be widely viewed when we post it.

There’s all kinds of other expertise we’ll draw on to market your home successfully to achieve the best price possible - teaser videos, pricing strategies, pre launch release to our database and social platform and targeted matchmaking of buyer and seller.

But every thing we produce, upload, write about and photograph as part of your marketing will have one key aim – to help a potential buyer fall in love with your unique home.

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